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	<title>Green Sky&#039;s Web Marketing Blog</title>
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	<link>http://seomarketingblog.greenskydevelopment.com</link>
	<description>Professional Internet Marketing &#38; Search Engine Optimization</description>
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		<title>Google&#8217;s Changes to [Exact] &amp; &#8220;Phrase&#8221; Match Types</title>
		<link>http://seomarketingblog.greenskydevelopment.com/?p=98</link>
		<comments>http://seomarketingblog.greenskydevelopment.com/?p=98#comments</comments>
		<pubDate>Thu, 19 Apr 2012 12:59:11 +0000</pubDate>
		<dc:creator>GSD</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[In General]]></category>
		<category><![CDATA[adwords]]></category>
		<category><![CDATA[exact match]]></category>
		<category><![CDATA[google adwords]]></category>
		<category><![CDATA[keyword match types]]></category>
		<category><![CDATA[phrase match]]></category>

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		<description><![CDATA[In the last few days, I&#8217;ve seen a lot of negative response around the news that Google will be changing how it handles the exact and phrase keyword match types. Most people don&#8217;t like change, and as with other Google changes in the past, the two camps seem to be &#8220;I like it&#8221; or &#8220;I [...]]]></description>
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		<title>Branded versus Non-Branded (or Product Driven) AdWords Campaigns</title>
		<link>http://seomarketingblog.greenskydevelopment.com/?p=94</link>
		<comments>http://seomarketingblog.greenskydevelopment.com/?p=94#comments</comments>
		<pubDate>Thu, 01 Mar 2012 21:13:13 +0000</pubDate>
		<dc:creator>GSD</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[adwords]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[branded campaigns]]></category>
		<category><![CDATA[branded terms]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[products]]></category>

		<guid isPermaLink="false">http://seomarketingblog.greenskydevelopment.com/?p=94</guid>
		<description><![CDATA[I was sitting here doing reports for my clients and with one of them we decided to do a little experiment this past month. When I set up an AdWords or AdCenter account, one of the campaigns I create is a &#8220;Branded&#8221; campaign. As you might expect, this campaign contains an Adgroup that focuses exclusively [...]]]></description>
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		<title>Google AdWords Optimization</title>
		<link>http://seomarketingblog.greenskydevelopment.com/?p=90</link>
		<comments>http://seomarketingblog.greenskydevelopment.com/?p=90#comments</comments>
		<pubDate>Wed, 21 Sep 2011 02:25:07 +0000</pubDate>
		<dc:creator>GSD</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[adwords optimization]]></category>
		<category><![CDATA[google adwords]]></category>

		<guid isPermaLink="false">http://seomarketingblog.greenskydevelopment.com/?p=90</guid>
		<description><![CDATA[Google AdWords seems a simple platform, yet it&#8217;s very complex. I have been aksed over and over again, &#8220;What&#8217;s your secret?&#8221; Meaning, what is the secret to the exceptionally high metrics I am able to obtain with AdWords. The answer is much care and attention to detail and, perhaps, a more wholistic marketing metric approach [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>First Garden Harvest Feast</title>
		<link>http://seomarketingblog.greenskydevelopment.com/?p=86</link>
		<comments>http://seomarketingblog.greenskydevelopment.com/?p=86#comments</comments>
		<pubDate>Tue, 19 Jul 2011 23:31:32 +0000</pubDate>
		<dc:creator>GSD</dc:creator>
				<category><![CDATA[In General]]></category>

		<guid isPermaLink="false">http://seomarketingblog.greenskydevelopment.com/?p=86</guid>
		<description><![CDATA[Most of you know that I am a full service internet marketing professional who has a niche specialty in gardening and horticulture. What better way to share this expertise than blogging about the meal I made from my first garden harvest! The salad is a slightly spicy red and green mix that I grew from [...]]]></description>
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		<title>Being Niche Means Being Noticed</title>
		<link>http://seomarketingblog.greenskydevelopment.com/?p=77</link>
		<comments>http://seomarketingblog.greenskydevelopment.com/?p=77#comments</comments>
		<pubDate>Sat, 16 Jul 2011 00:45:45 +0000</pubDate>
		<dc:creator>GSD</dc:creator>
				<category><![CDATA[In General]]></category>
		<category><![CDATA[niche company]]></category>
		<category><![CDATA[niche marketing]]></category>

		<guid isPermaLink="false">http://seomarketingblog.greenskydevelopment.com/?p=77</guid>
		<description><![CDATA[This post is about being Niche and also engaging in internet marketing. I had, for the umpteenth time today, heard that a company who is a bit niche in nature decided that engaging in SEO or SEM would be a waste of money because the &#8220;audience is so small&#8221;. The audience by the way, which [...]]]></description>
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		<title>Google Tools: Google Correlate</title>
		<link>http://seomarketingblog.greenskydevelopment.com/?p=69</link>
		<comments>http://seomarketingblog.greenskydevelopment.com/?p=69#comments</comments>
		<pubDate>Sat, 04 Jun 2011 11:27:48 +0000</pubDate>
		<dc:creator>GSD</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[google correlate]]></category>

		<guid isPermaLink="false">http://seomarketingblog.greenskydevelopment.com/?p=69</guid>
		<description><![CDATA[I recently received an email newsletter (as opposed to the dead tree kind) that talked about a relatively new tool from Google called Google Correlate. Being the math junkie that I am, I found this approach to looking at how search phrases relate to one another pretty interesting. Google Correlate takes a search phrase that [...]]]></description>
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		<title>Print Media: Postcards versus Emails</title>
		<link>http://seomarketingblog.greenskydevelopment.com/?p=64</link>
		<comments>http://seomarketingblog.greenskydevelopment.com/?p=64#comments</comments>
		<pubDate>Fri, 03 Jun 2011 20:42:36 +0000</pubDate>
		<dc:creator>GSD</dc:creator>
				<category><![CDATA[In General]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[direct mail marketing]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[postcards]]></category>
		<category><![CDATA[postcards versus email]]></category>

		<guid isPermaLink="false">http://seomarketingblog.greenskydevelopment.com/?p=64</guid>
		<description><![CDATA[I recently read a printed newsletter that stated that postcard marketing is more permanent and tangible than email. I have to heartily disagree with my respected colleague. I may be an anomaly, but most postcards that I receive wind up in the trash within 30 seconds of walking in my door from a trip to [...]]]></description>
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		<title>[Google AdWords]</title>
		<link>http://seomarketingblog.greenskydevelopment.com/?p=61</link>
		<comments>http://seomarketingblog.greenskydevelopment.com/?p=61#comments</comments>
		<pubDate>Tue, 10 May 2011 21:36:40 +0000</pubDate>
		<dc:creator>GSD</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[exact match]]></category>
		<category><![CDATA[google adwords]]></category>

		<guid isPermaLink="false">http://seomarketingblog.greenskydevelopment.com/?p=61</guid>
		<description><![CDATA[I work with many Google Adwords accounts and I am seeing something very interesting happening. This post is more of a thoughtful musing than informative. I welcome specific feedback from folks who may have particulars about what is going on. The interesting thing I am seeing is that historically using an [exact match] in Google [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Tracking Bing PPC Conversions in Google Analytics</title>
		<link>http://seomarketingblog.greenskydevelopment.com/?p=58</link>
		<comments>http://seomarketingblog.greenskydevelopment.com/?p=58#comments</comments>
		<pubDate>Wed, 20 Apr 2011 19:21:08 +0000</pubDate>
		<dc:creator>GSD</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Bing]]></category>
		<category><![CDATA[bing]]></category>
		<category><![CDATA[bing conversions]]></category>
		<category><![CDATA[google analytics]]></category>
		<category><![CDATA[track bing]]></category>

		<guid isPermaLink="false">http://seomarketingblog.greenskydevelopment.com/?p=58</guid>
		<description><![CDATA[I recently had a head-scratching experience with a client of mine on why Google AdWords PPC conversion data was being recorded with e-commerce tracking in Analytics, but Bing PPC transactions were not. I spent a goodly amount of time Googling for the answer and after about an hour of searching, I finally found a post [...]]]></description>
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		<title>Helpful Google Tools: Google Wonder Wheel</title>
		<link>http://seomarketingblog.greenskydevelopment.com/?p=51</link>
		<comments>http://seomarketingblog.greenskydevelopment.com/?p=51#comments</comments>
		<pubDate>Tue, 05 Apr 2011 20:03:58 +0000</pubDate>
		<dc:creator>GSD</dc:creator>
				<category><![CDATA[In General]]></category>
		<category><![CDATA[google wonder wheel]]></category>

		<guid isPermaLink="false">http://seomarketingblog.greenskydevelopment.com/?p=51</guid>
		<description><![CDATA[The Google Wonder Wheel is a tool that most search marketers, especially beginners in the field, will appreciate. It provides visual representation of search results that are relevant to the query you submitted. It&#8217;s a great way to quickly see related keyword phrases that might have escaped your view in a more traditional text listing [...]]]></description>
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